Soll ich mit dem Skigebiet werben oder mit dem Ort?

Mit dem Ort in den Überschriften und dem Gebiet im Text. Um das Gebiet konkurrierst du mit hunderten Betrieben und der Region selbst, da gewinnst du nicht. Um deinen Ortsnamen konkurrierst du mit ein paar Dutzend. Das ist ein Feld, das man tatsächlich gewinnen kann.

Im Winter habe ich keine Zeit für die Seite. Ist das ein Problem?

Nur, wenn die Seite Pflege braucht, um richtig zu bleiben. Deshalb bauen wir sie so, dass alles Saisonale in wenigen Feldern steckt und der Rest ohne Zutun stimmt. Was du im Winter tun musst, sollte in zwei Minuten erledigt sein.

Lohnt sich der Sommer, wenn der Winter das Geld bringt?

Der Sommer ist die einzige Zeit, in der du wachsen kannst, weil der Winter ohnehin voll ist. Online ist er hier deutlich schwächer besetzt. Wer Radfahren, Wandern und Familien anspricht, füllt Wochen, die sonst zu bleiben.

Ich beliefere Betriebe der Sportbranche. Passt eine Urlaubsseite dafür?

Nein, das sind zwei verschiedene Zielgruppen. Entweder trennst du sie sauber in zwei Bereiche derselben Seite, oder du entscheidest dich. Ein Einkäufer sucht Referenzen und Kapazität, ein Gast sucht ein Zimmer. Auf einer Seite ohne Trennung fühlt sich keiner der beiden angesprochen.

Advertising agency · Altenmarkt im Pongau 47.38° N / 13.42° O

Websites & online shops for Altenmarkt, individual and good looking.

For hotels, sports businesses, retail and suppliers in the upper Pongau. We build every site from scratch, no page builder kit, and take it on afterwards. One number, one name.

since 2012 in business100+ websites under our careMeetings on site, not by videoWebsite check costs nothing

Websites for businesses in Altenmarkt im Pongau

Typical jobs

What businesses in Altenmarkt come to us with.

Hotels and apartments wanting to stand on their own beside very strong neighbouring resorts.
Sports retailers, rental and service shops with a short, hard winter trade.
Suppliers and service providers around the sports industry based in the village.
Restaurants and shops living off guests and locals at the same time.

The findings

What we keep running into here.

The site sells the ski area rather than the business. On the ski area the region always wins.
The place name appears in no heading, while a ski circuit is named three times.
Summer is missing entirely, although it lasts longer and the beds stand empty.
The site cannot be maintained in winter because nobody has time. So nothing happens all year.

What we build for Altenmarkt

Frame

What the guest wants to know first and what may sit at the back. For a house in the village that is not the same as for one at the lift.

Words

We work out the difference you have from the next village. Without it a site is interchangeable.

Photos

Two shoots, summer and winter. A business that only exists online with snow sells nothing for half the year.

Technology

WordPress, built by hand. Server, certificate, backups, updates. Everything runs in your name.

Getting found

Altenmarkt belongs in titles and headings, the ski region in the body copy. The other way round you lose to the region.

Afterwards

You make changes yourself, in two minutes even mid-season. For everything else we are here.

Altenmarkt im Pongau at a glance

LocationMarket town in the upper Pongau, Salzburg. On the valley floor between Radstadt and Zauchensee, at the crossing between the Enns valley and the Pongau, well connected by road and rail.

Strong neighboursVery well-known ski resorts lie all around. Describe yourself only through the region and you vanish between them, never to be found under your own name.

Sports industryWinter sports industry sits in the village with suppliers and service providers around it. A market that has nothing to do with holidays and is barely served online.

Two speedsIn winter there is no time, in summer there is room. The site has to be built so it survives the season without upkeep.

SummerCycling, hiking and family holidays run longer here than winter but are far less contested online. That is exactly why they are easier to win.

AccessFor many guests the village sits more conveniently than places further back. Driving time to the lift and the motorway are selling points hardly anyone plays.

MeetingsWe come to your premises, in the evening after closing too. First conversation, photography, training.

And ViennaThe studio's second base. A good share of your guests come from there or drive through.

Web design in the upper Pongau and the Enns valley

Pongau · Salzburg

Over the Mandling · Enns valley

Vienna

Vienna – all districts

We handle Vienna projects remotely, on-site meetings by arrangement.

Questions about websites in Altenmarkt im Pongau

Should I advertise with the ski area or the village?

With the village in the headings and the area in the copy. On the area you compete with hundreds of businesses and the region itself, and you will not win. On your place name you compete with a few dozen. That is a field you can actually win.

In winter I have no time for the site. Is that a problem?

Only if the site needs upkeep to stay correct. So we build it with everything seasonal in a handful of fields and the rest right without intervention. What you have to do in winter should take two minutes.

Is summer worth it when winter brings the money?

Summer is the only time you can grow, because winter is full anyway. Online it is far less contested here. Address cycling, hiking and families and you fill weeks that otherwise stay empty.

I supply businesses in the sports industry. Does a holiday site fit that?

No, those are two different audiences. Either you separate them cleanly into two areas of the same site, or you choose. A buyer looks for references and capacity, a guest looks for a room. On an undivided site neither feels addressed.

Website check for your business in Altenmarkt

Let us talk about your business in Altenmarkt.

Half an hour on what sets you apart from the next village, on summer and on what your site does today.

Request a conversation +43 (0)676 3342360 Reply within 24 hours on working days.